Discovering the World of Emotion

Helsinki Fashion Week and Valossa AI announce data partnership to map visitor satisfaction

(Helsinki, Finland) Jun 18, 2018 – Helsinki Fashion Week and Valossa AI have partnered to discover visitor satisfaction and attitudes towards circular economy on EcoVillage platform, July 20–25, 2018 in Säiliö 486 at Kruunuvuorenranta, Helsinki.

Valossa – a Finnish Artificial Intelligence company – provides AI-powered video services to enable new generation of analytics, content management tools, and methods for business development. The partnership will enable video-based face-recognition features, including gender and emotion, for Helsinki Fashion Week EcoVillage research and reporting purposes. Launched in relation to Finnish Technology Research Center VTT’s exhibition space on location, the partnership is a stepping stone towards emotional intelligence (EI) mapping of the future. Visitors will be able to map their emotions and experiences through Valossa AI booth situated in Säiliö 468, strictly following the new GDPR rules.

“We are truly excited for this partnership, as we are now moving beyond traditional data-collecting methods and entering a new era for more authentic research and reporting results. With the constantly changing technology landscape, it’s important to inspire solutions and to courage people to see the benefit of AI, instead of fearing it.” says Evelyn Mora, Founder of Helsinki Fashion Week.

Press Contacts

Sami Niska                                                                                                                         Evelyn Mora
Chief Sales Officer                                                                                                           Founder and President of the Board
+358-50-4876582                                                                                                             +358 44 938 4452
Sami.Niska@valossa.com                                                                                            contact@nordicfashionweekgroup.com
www.valossa.com                                                                                                           www.helsinkifashionweeklive.com

About Valossa
Born in one of the Europe’s leading computer science and AI laboratories at the University of Oulu, Finland, Valossa creates next generation AI applications for the benefit of the media and entertainment industry. Headquartered in Oulu, with representation in New York, USA, Valossa provides unparalleled AI capabilities to capture new value of video with advanced audiovisual content search and recognition.

About Helsinki Fashion Week
Helsinki Fashion Week 2018 showcases 30 sustainable fashion designers to international buyers, press, and fashion industry professionals. The independent event offers new experiences and information to visitors through the EcoVillage platform, built around circular and sharing economies. The event aims to inspire sustainable urban development and cross-industry solutions to current and future environmental challenges in the fashion business.

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