Live at IBC 2025, Stand 1.F70 (12–15 September, RAI Amsterdam)
Tampere & Oulu, Finland, 10 Sep 2025 ‒ OTT platform leader Sofia Digital and AI-video intelligence pioneer Valossa today announced a strategic product integration that enables OTT services to engage viewers, index content in depth, and unlock new ad revenues ‒ all inside the existing Sofia Digital content workflow. The joint solution is presented as a simple, plug-and-play AI package for OTT operations.
What’s new for OTT teams
Proven at scale
Valossa AI has powered large-catalog operations in the Nordics. Valossa’s automated preview generation has delivered thousands of hours of online promos for MTV Oy and TV4 AB and is now available through Sofia Digital’s production-ready OTT stack.
“Together with Valossa, we’re putting actionable scene-level intelligence directly into the OTT toolchain so customers can launch richer experiences faster and get people engaged with dynamic content exploration”, says Erkki Salminen, Chief Business Development Officer of Sofia Digital.
“We developed Valossa AI™ Gen 7 to understand video like a human and process video content at scale, cost effectively. Your assets need Netflix-like content experience, which we can deliver. Our joint expertise with AI powered OTT automation and Sofia Digital’s market-proven OTT stack gives operators a fast path to automated content enrichment, increased engagement, accessibility, and ad revenue”, says Mika Rautiainen, CEO of Valossa Labs.
See it at IBC 2025
Get a live AI enriched OTT demo with Sofia at IBC 2025, Stand 1.F70, 12–15 September, RAI Amsterdam.
Contact Valossa to ask for a meeting at the IBC and learn more about our AI video analysis offering.
About Valossa
Valossa Labs is a pioneer in multimodal video AI. Valossa AI™ Gen 7 powers solutions for transcription, captioning, visual scene understanding, promo generation, contextual advertising, brand safety, emotions and moods, and self-hosted metadata extraction. Founded in 2015 from research at the University of Oulu, Valossa operates from Oulu, Finland, with presence in London, UK. Learn more at www.valossa.com
About Sofia Digital
Sofia Digital, founded in 2000 and headquartered in Tampere, Finland, is a trusted vendor of Digital TV and OTT solutions for broadcasters, operators, and device manufacturers worldwide. The company’s products and services include tools for content delivery, metadata integration, applications, and user experience across multiple platforms. Learn more at www.sofiadigital.com.
Media Contacts
Valossa Labs Oy Contact Form
Sofia Digital Oy ‒ info@sofiadigital.com