Finnish high-tech at its best: Media Tailor released new cutting-edge Artificial Intelligence features for their DAM system powered by advanced video analysis from Valossa.

Helsinki, Finland “ 25th May 2020

Media Pocket is a smart digital asset management (DAM) platform, developed since 2018 and released in 2019. The developer, Media Tailor, is a local innovative media-tech company that also operates Finland™s leading media house Sanoma™s linear TV channels and Video On Demand. Media Pocket is a fully cloud-based platform, with a vision to make digital asset management as effective and powerful as it should be.

Valossa is a world-leading Finnish technology platform that enables a completely new generation of analytics and content profiling tools bringing forward new ways of monetizing video. Valossa has built an AI that understands what™s in the video content and provides data and highlights for actionable insight. The roots of Valossa are deeply founded in Europe™s leading computer science and AI labs at the University of Oulu in Finland.

Media Pocket editor view

Media Pocket have set their eye on AI.

Markus Paul “ CEO “ Media Tailor: Our vision is to make our customers™ media flow as efficient as possible. Our role is to bring innovative features and new ways of working through our services. The use of machine learning and artificial intelligence is a part of the strategy and target for many companies nowadays. Deploying AI and reaping the added value is now easy and fast, thanks to Media Pocket.

Media Pocket is backed by multi-cloud architecture, high security and integrity “ as well as many years worth of media industry knowledge. The key features of Media Pocket include:

Demonstration of the AI features

Media Tailor “ the company behind Media Pocket “ has built its vision on long-lasting strategic partnerships with its customers and creating seamless workflows in order to provide the best solution for the whole media content supply chain.

There are a lot of opportunities for further development and full utilisation of Valossa™s video AI features, such as the creation of auto previews based on user preferences, sports event recognition and emotional analysis. Media Pocket is already proving itself as a feature-rich powerhouse, being able to transfer and manage near-terabyte size single media files via Aspera and SCP transfers “ all in the cloud. It does not matter where you are physically, whether it™s on a boat, in the woods, in the office or at home. As long as the files are in Media Pocket, your entire team can collaborate together.

Patrik Björkenheim “ Head of Operations “ Media Tailor: Everybody is talking about AI, but the fact that I get to work with applied solutions is what gets me out of bed every morning. We have put so much work into this and in the future I want to maximize the full utilisation of Media Pocket by bringing in all of Valossa™s AI. We already have an awesome DAM, and I want it to be the best.

Mika Rautiainen “ CEO “ Valossa: Media Tailor has built a product with market-leading innovations to improve efficiency in day to day media production workflows using state-of-the-art video artificial intelligence. If you are looking for novel innovation and AI to boost your business processes, you should consider Media Pocket.

Explore Media Pocket Yourself

More information:

Markus Paul, CEO “ Media Tailor

Patrik Björkenheim, Head of Operations “ Media Tailor

Mika Rautiainen, CEO “ Valossa